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Design, Decor & DIY, Real Estate InvestingPublished October 15, 2025
How I Partner With Designer Julie Caldeira to Create High-Performing Short-Term Rentals
From Design to Dollars: Building Luxury Short-Term Rentals With My Sorority Sister, Julie Caldeira
In the world of Airbnb investing and short-term rental strategy, the right design can be the difference between a listing that struggles and one that ranks, books, and grows revenue year after year. That’s why I’m proud to partner with my friend and sorority sister, Julie Caldeira, founder of Kindred Design — a design studio specializing in short-term rental interior design that is not only beautiful but highly profitable.
Julie and her husband Felipe help investors transform ordinary properties into top-earning vacation rentals by combining luxury aesthetics with data-backed hospitality strategy. Their designs consistently increase nightly rates, booking conversions, and guest reviews.
As a real estate agent and investment strategist, I help clients find cash-flowing properties — and when they want to maximize ROI through Airbnb or vacation rental income, I bring Julie in to take the property to the next level with high-converting STR design.
Why Strategic Design Matters in Real Estate Investing
Short-term rentals are a business. Guests buy with their eyes, and Airbnb’s algorithm rewards listings with strong engagement. That means great design directly impacts profit.
Here’s how Kindred Design gives my investor clients an edge:
– Scroll-stopping photography for Airbnb, Vrbo, and Booking.com
– Optimized room layouts to increase occupancy and enhance guest flow
– Smart furniture choices for durability and long-term profitability
– Lifestyle branding that makes your listing memorable and clickable
– Guest experience features that drive 5-star reviews
– Design built for ROI, not just aesthetics
Julie designs spaces that perform online and in real life — which is why her rentals consistently rank higher and earn more.
Real Estate Strategy + Design Power = Profitable STR Success
When my clients partner with us to build or elevate a short-term rental, we’re not just decorating a property — we’re building an income-producing hospitality brand.
Together we help homeowners and investors:
– Launch Airbnb properties that compete in any market
– Transform underperforming STRs into premium listings
– Increase nightly rates and overall rental revenue
– Design STRs that attract repeat guests
– Build long-term equity while generating cash flow
If you're serious about building wealth through Airbnb or vacation rental investing, strategic design is not optional — it's essential.
A Partnership With Heart + Hustle
On a personal level, working with Julie is meaningful to me. We met back in college — she’s my sister for life — and watching her build Kindred Design with passion, family, creativity, and purpose has been powerful. She’s not just a designer — she’s a visionary entrepreneur who understands real estate and hospitality.
Let’s Build Your Short-Term Rental Strategy
Whether you already own a rental property or want to get started in Airbnb investing, we’d love to partner with you.
📩 Work With Us
Real Estate Strategy + Property Acquisition
Mariana Castillo — HomeBase Team
📞 210-904-6721
📧 mariana@castillo-group.com
Short-Term Rental Design + Branding
Julie Caldeira — Kindred Design
(Design inquiries available upon request)